Are you Social on them?
Are you talking WITH people (engaging)?
Between scheduling posts, and arranging for graphics, and planning storytelling, when was the last time you sat down and engaged with people on the platforms?
I’m not talking about replying to comments or retweeting /reposting UGC (user-generated content).
Are you engaging with the community on the platforms? Are you commenting on other content creators’ posts, and striking up conversations with strangers in other people’s comment sections?
The difference in engagement you will see when talking WITH people, as opposed TO talking to people is massive.